Wine Direct

At WineDirect, we’re proudly South Australian, family-owned, and 100% independent. Our mission is simple: to make discovering and enjoying great wine easy, rewarding, and personal. We specialise in offering premium, boutique, and small-batch wines from across Australia.

After more than two decades in the industry, we remain driven by our passion for wine and dedication to outstanding customer service. At our wine store, it’s not just about selling wine—it’s about sharing the experience of discovering something truly exceptional.

What sets us apart is our hands-on, tasting-led approach. Every wine we offer has been rigorously selected by our in-house tasting panel, which samples hundreds of wines each week to curate only the best in terms of quality and value. We don't produce our wines or sell private-label products, so our recommendations are always genuine and unbiased.

Operating primarily as an online wine store, we deliver directly to homes across Australia. Our easy-to-navigate website allows customers to shop by varietal, region, price, and even food pairings. For those who prefer a more personal touch, we also offer phone consultations—many of our long-time customers still order this way.

In addition to our carefully curated mixed dozens and individual bottle selections, we provide subscription services, gifting options, and exclusive member offers. With fast, reliable shipping and a satisfaction guarantee, we’re committed to exceeding expectations at every step.